Lies!! Damn Lies!!!

I just caught this and as it was tangentially soccer related I posted it for all.

For anyone who has seen the add for "Power Balance" or heard their claims that "Power Balance wristbands improved your strength, balance and flexibility."

I hate to break it to you ... it was all a lie.

After all how does one expect the "... harness(ing) naturally occurring frequencies and program them into a mylar hologram," to work any way? No really, watch the ad above.

Well someone caught up with these snake oil sales folks as the following "corrective advertisement" can be found on their Australian site.

It states basically ... we lied, we made it up, we got caught, and we'll give you a refund.

Nice.

Fortunately no one in the soccer world seemed to pick up on this scam and endorse it ... or did they?

Check out here. You will get a couple pictures of Becks and the kids from US Weekly and People Magazine from the offending company's site.

Who says sports isn't big business? At $59.95 a pop (or $5 on Amazon.com), and Becks as an informal spokesman, who could go wrong?