What does FIFA have against the elderly and students?

Brazil, FIFA fight over 2014 World Cup

RIO DE JANEIRO -- With fewer than a thousand days to go before Brazil 2014, the 20th World Cup, there is a standoff between two heavyweights -- Dilma Rousseff and Sepp Blatter, the presidents, respectively, of Brazil and FIFA.

At the heart of the dispute are the problems of staging the World Cup in a developing economy. For FIFA, the World Cup is low-risk -- it makes its money from the sale of TV rights. Meanwhile, it makes all sorts of demands on the host nation, and in a country such as Brazil there are many competing claims on the public purse. ...

See the whole story here, courtesy of ESPN.

Kicking Back Comments: So where did my lede come from? Well in the article, you can find this:

FIFA has been anxiously waiting for Brazil to pass a law bringing into effect a legislative framework for 2014. Brazil has been in no hurry, and is unwilling to give FIFA all it wants; Brazilian law, for example, decrees that senior citizens should pay half-price for public events. Some of the country's 27 states extend the same right to students. FIFA wants no discounts.

Nice, huh. Arguably, the most vulnerable in a developing economy, and no discounts. This too from the fact that FIFA derives most if its revenue from TV royalties.


A new low? Nah, business as usual.


This one will get interesting as the days click by, and no agreement is reached.