Monday, November 26, 2012

Emirates to fly the FIFA coop?

Emirates airline gauging FIFA anti-corruption moves, public mood before extending sponsorship

LONDON — Emirates airlines wants evidence FIFA is eradicating corruption and the scandal-hit organization’s public image is improving before renewing its sponsorship.

The Dubai-based carrier’s $195 million, eight-year sponsorship of world soccer’s governing body expires in 2014. ...

See the whole story here, courtesy of The Washington Post.

Kicking Back Comments: I am actually surprised that other title sponsors are not being more public about this. You can see the full list of sponsors here, and given who is on that list, I would think others would follow suit regarding FIFA's ethics practices.

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