Tottenham forward Gareth Bale is attempting to cash in on his new-found fame by filing an application to trademark his goal celebration, a heart-shaped hand gesture he dedicates to his long-time girlfriend. ...
See the whole story here, courtesy of cbc sports.
Kicking Back Comments: While his specific logo is likely a viable trademark, his on field gesture certainly is not as if you google "hand heart", it is pretty much out there in general use, and has been for some time.
For any interested, a fairly extensive discussion on the topic can be found here. I was interested to find the Bass Brewery Logo was the 1st image to be registered as a trademark in 1875.
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